Middle East and Knowland

MICE Data Insights for the Middle East

Expand Opportunity. Elevate Engagement. Gain Efficiency.

Knowland is hospitality’s only account-based selling platform that connects intelligence with enablement, putting hoteliers in control of total account revenue. With our market analysis, competitor activity, and account booking history, leaders can forecast confidently, managers can coach at scale, and sellers can compete on property differentiation instead of price.

Knowland's actionable data insights on meetings and events enable hotel properties, chains, and management companies in the Middle East to make smarter, faster decisions, increase revenue, and expedite recovery. We have been helping leading brands in the region since 2008, with a commitment to quality service and support.

Discover the Power of the Knowland Platform

  • Cutting-Edge Sales Solution for Modern Sales Teams.
  • Business Intelligence tailored to meet the needs of hotels and organizations of all sizes.
  • View all opportunities with a broader lens, including MICE and Corporate business.
  • Gain valuable insights into organizations' booking behaviors and preferences with our proven account intelligence.
  • Analyze trends, competitor insights, and market intelligence using dynamic visual dashboards.
  • Direct feeds from Sales & Catering systems support automated data collection and data integrity.
  • World's largest database of hosted meetings and events, complete with customizable reporting features.


Regional Update: Middle East Q1 2024

                   Click below to read Knowland's regional update for the Middle East for Q1 2024 - Jan/Feb.

Middle East and Knowland


Knowland provides data-as-a-service business intelligence for hotels, chains, management companies, and owners, including the world's leading brands.

Knowland Platform maximizes your sales productivity and performance with data-driven insights. Knowland’s SmartSearch helps you prioritize sales resources, accelerate sales cycles, and win more meetings and events business.

Market Analytics: Quickly benchmark performance by segment, industry, market, account, brand, and more. Identify market trends and adapt your strategy to maximize revenue and new opportunities.

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Knowland Academy

Expert Training

Knowland customers enjoy free access to the world-class on-demand training of the Knowland Academy. Short, easily consumable videos, articles, and webinars help commercial teams learn to use the platform effectively.

Knowland Academy

Knowland’s dedicated customer service is available on-demand throughout the subscription, as part of our service promise

Email: jsejourne@knowland.com 




"The platform has a user-friendly interface that makes it easy to navigate and onboard. It also enables quick access to all accounts, which simplifies productivity monitoring. The Weekly Comp Set Calendar offers a clear view of competitor occupancy during specific periods, and the Comp Set Report is a valuable tool for the sales team when searching for new accounts."


Susanna Sinichenko, InterContinental® Doha Beach & Spa
We chose Knowland to obtain a comprehensive understanding of market analytics at a higher organizational level. We are excited to have this formidable tool at our disposal as we secure bookings for group business in 2023 and beyond.
Madisse Matar, Director of Sales and Marketing, Crowne Plaza Dubai Marina
We are excited to amplify our market insights with Knowland's expertise, ensuring remarkable group bookings for Hilton Doha's future. A partnership set to redefine our analytics game!
Neelam Bhika, Commercial Director, Hilton Doha

Meet Your Dedicated Middle East Representatives

Erika Bucsi

Erika Bucsi
Enterprise Director of Sales EMEA and APAC

Erika is your main contact across EMEA & APAC for any regional, above property inquiries from local and international chains, GSO teams, hotel/asset management companies, any industry organizations, associations, or media partners who would like to learn more about our global business intelligence or partner with Knowland. 

Varum Saluja

Varun Saluja
Director of Sales, Middle East 

Varun is your in-market Director of Sales for the Middle East, based in Dubai. He will support the initial conversations with the Middle East hotels, together with Erika. With a focus on delivering exceptional customer experiences, He works closely with cross-functional teams to ensure that products and services meet the needs of our clients.

Julia Sejourne

Julia Sejourne
Customer Success Lead, EMEA and APAC 

Julia is your Customer Success Lead for EMEA and she will assist you with all your onboarding, training, and data insight questions. She will support your team throughout your subscription term with best practices and regular consultations to enhance your usage and achieve your goals.